An undeniable advantage of transit shelter advertising
Transit shelter advertisement for britton diamonds, Granville Street, Vancouver, BC |
Transit shelter advertisement for britton diamonds with the Vancouver Block Building in the background, Granville Street, Vancouver, BC |
The maxim often cited for real estate is "location, location, location". For out-of-home advertising location is also critically important. In this case the company, britton diamonds is located "10 steps away" from the advertisement. So, if a consumer is curious they won't have to go far to see what the firm has to offer.
In reality, it might be a bit more than "10 steps", but visiting britton won't require a long hike through the downtown area searching for the store. So, still a very good location for this advertisement.
Labels: britton diamonds, out-of-home advertising, Outdoor advertising, transit advertising, transit shelter, Vancouver
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