Well, that didn't last long.

blo - blow-dry-bar (Photo March 3, 2015)

Topshop display (Photo April 16, 2015)

According to the blo website, the firm has four locations in the Vancouver area; Four Seasons Hotel, Morgan Crossing (Surrey), South Granville, and Yaletown. So, what was the purpose of the location at The Hudson's Bay store downtown? And why did it last less than two months?

I've enquired with the firm and heard back that it was a pop-up concept in the Topshop location that was being tested by head office. But what does closing the pop-up so quickly do to the blo brand's reputation?