The "Move Up" campaign is back

Advertisement for Move Up Prince George, Granville SkyTrain station, Vancouver, BC

This summer Prince George is once again trying to tempt residents of the Metro Vancouver area to move north. Given the rapid increase in housing prices around Vancouver, the more affordable real estate may be a deciding factor for some people.

Of course the range of job opportunities and cultural and recreational diversions may be a bigger factor for many people.

This advertisement focuses on the length of the commute. It will be interesting to see what other features of Prince George are featured in upcoming advertisements.