Tuesday, February 25, 2025

Ready for March (And 25% tarrifs.)

 

Advertisment for Leclerc cookies/biscuits on the CBC website

The threat of 25% tarrifs on all Canadian goods exported to the USA has resulted in a surge in demand for Canadian-made products, and also an increase in the promotion of Canadian produced foods. (I saw this advertisement on the CBC website.)

Cookie/biscuit makers such as Leclerc and Dare are rightfully highlighting the Canadian content of their products. Made in Canada, using Canadian flour and butter.

While chocolate is an imported ingredient, at least it is not imported from the USA, and thus will escape any increased tarrifs.  

I'm sure that all Canadian food manufacturers hope that the trade war will lead to a permanent change in shoppers buying patterns. Time will tell. But in the meanwhile, there is no downside to Canadian businesses promoting themselves as Canadian.

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