Monday, December 11, 2017

"Danish Style" from Poland? (Well actually from China!)

"Danish Style" Butter Cookies, Dollarama

Postscript (December 23, 2017) - Although the firm that makes these cookies does manufacture some of its products in Poland, today I discovered that these particular cookies are actually made in China. 

One of the Christmas traditions around our house is a tin of butter cookies. In the past they were always from Denmark.

But in these days of globalization Denmark is no longer the only choice for "Danish Style". These butter cookies are made in Poland, but they are "Danish Style".

And why does Dollarama buy it's "Danish Style" butter cookies from Polish supplier? I think that the key is in the name, Dollarama. In 2017 you can't get "Danish Style" cookies from Denmark, sell then at $2.50 per 300 gram tin, and still make a profit.

Interestingly, the country of origin is not mentioned anywhere on the tin. It just says "Imported by Dollarama". A search for the company name reveals that Biskwi is a Polish baked-goods firm.

Will consumers think the cookies come from Denmark? Probably, and when it comes to making the sale that is really all that matters.

Postscript (December 23, 2017) - Although the firm that makes these cookies does manufacture some of its products in Poland, today I discovered that these particular cookies are actually made in China.

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