Friday, April 11, 2014

Great Point of Purchase (POP)

"Just Add A Kid" Point of Purchase, Telus World of Science (Science World), Vancouver, BC
I saw a rack of "Just Add a Kid" products on a display at Science World in Vancouver. The hangers for these products are great. The heads suit the products and are probably a great aid to sales.

It is not very often that I see point-of-purchase (POP) material that are so good. I'm sure that the POP must help sales. Very clever.

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