Wednesday, July 4, 2012

Canada, now part of China

Baseball Cap at Shoppers Drug Mart, Vancouver
I saw this baseball cap at my local Shoppers Drug Mart a few days before Canada Day. I read the embroidery on the cap, "100% Canadian" and then took a peek inside. Of course the cap is made in China. What else would you expect?

Does this qualify as deceptive? Well, not quite, but it seems a little disingenuous. But in these days of multi-national sourcing how many things are what they really seem? How many products are still made where they were founded? And if they are still made there, how much mileage does the company get out of its decision to keep production at home?

Would you buy a Rolex made in China? I'm sure that Rolex could probably cut the cost in half if it moved production to Shanghai, but what would happen to the quality, and to Rolex's reputation.

But in this case it is just a baseball cap, and no one probably has much in the way of expectations. And if it does turn out to be a piece of junk then so be it. And yet I find that level of resignation about product quality a bit sad.

Labels: , ,

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home