Not really a surprising advertisement

Poster promoting the Non-GMO Show, Broadway and Commercial SkyTrain station, Vancouver, BC

In Vancouver, and elsewhere in Canada, there is an increasing level of awareness and caution about Genetically Modified Organisms (GMO). GMO are often referred to by their detractors as Frankenfoods, after the title of the 1818 Mary Shelley book "Frankenstein".

While the companies that develop the GMOs are confident that they are safe, and a source of profit, many consumers are concerned about the long-term effects of the GMOs on both their own health and the environment as a whole.

And what is the best way to play the "safety" card? Include a baby. Yes, the old reliable mother and baby image. What mother would not be concerned about the health of her child. And what better to way to ensure that you baby grown up healthy and happy than to ensure that their diet is completely non-GMO.

It does not matter if the science on both sides of the non-GMO movement is not 100% proven, an illustration of a mother and child is sure to pull at everyone's heart strings. So even if you can't prove the safety of the biology, make sure your know your psychology.