Is this too close?
February 20-24, 2014 Flier from Visions Electronics |
February 20-24, 2014 Flier from Visions Electronics (Detail) |
But while the International Olympic Committee comes down pretty hard of people who try to use the Olympic names and symbols to promote their goods or services, this is probably safe. Close enough to get people's attention, but far enough away that Visions can avoid a lawsuit. It is a fine line, and Visions seems to managed to balance on it.
Labels: ambush marketing, marketing communications, Olympics, Visions Electronics
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