That shouldn't have happened

Advertisements for Douglas College and Thompson Rivers University, City Centre SkyTrain Station, Vancouver, BC
(Photo taken January 14, 2016)

One of the cardinal rules of advertising is that you don't want to have your advertisement next to your competitor's.

One or both of these two schools should be pissed. And if they are not annoyed, then they need to hire some new staff. who will exhibit the right level of outrage and extract some free advertising.