Popular in the late 1990s, and that is when the updates of this website appear to have stopped

ty.com website
(Source: http://www.ty.com)

Ty Beanie Babies were a huge hit in the late 1990s. People were paying silly amounts of money for them. But unlike many firms who have benefited from toy fads, Ty has managed to keep things going and twenty years later the firm's sales are still going strong.

However, I was on the website today an saw a site that barely appears to have changed since Beanie Baby fans were following UPS trucks around waiting for deliveries of new models. I wonder why?