Another promotion for 100% Canadian Milk

Advertisement for MILK 2 GO on McDonald's Happy Meal box

The first advertisement that I saw trumpeting 100% Canadian Milk was for Tim Hortons. Now I see the same approach used for Saputo's MILK 2 GO. It is, however, interesting that the MILK 2 GO website does not include any information about the milk's country of origin.

But regardless of whether MILK 2 GO uses country of origin for leverage, McDonald's is using the nationalistic appeal to promote milk. Will it sell more milk? I'm sure Saputo hopes so.