And not so good in a very important way

Packaging from Dare Wagon Wheels

Nutrition Facts from Dare Wagon Wheels

This snack, a blast from my past, is now in my daughter's lunch. Or at least it was until I read the nutrition facts. One of these has 150 calories and 21% of the daily allowance of saturated fat.

So an " ideal snack for the lunchbox" if childhood obesity and teenage heart disease are on your daughter's to-do list. Well, they are not, so they'll be no more Wagon Wheels at our house.

It serves me right for not reading the packaging before I was seduced by the front of the box. Marketing triumphs again in the battle of style over substance.